The Kona Bicycle Company has always designed bikes for specific riders' needs. In partnering with Bristol-Myers Squibb and Bicycling Magazine’s BikeTown Africa, Kona Bikes has embarked upon the design of what could be the most important bicycle the company has ever developed. The site (www.konabiketown.com) will track the design, development and delivery of more than 200 Kona bikes , designed specifically to assist health care workers treating HIV and AIDS.